🏨 FLAIRE for Hospitality
Direct booking to lifetime guest on one platform. Reservations, concierge messaging, F&B operations, event coordination, loyalty, and review capture — with the back-office that keeps every shift profitable.
Why hospitality businesses give margin to OTAs and review sites
Most operators run a PMS or reservation system, a separate POS, an OTA-channel manager, a review-management tool, an email marketing tool, and a payroll system. Guest history fragments. The OTA owns the customer. And the staff turnover that's baked into the industry means every weak handoff hits the guest experience.
Inventory is perishable: tonight's empty room you can't sell tomorrow, tonight's empty table is revenue you'll never see. Yield management and last-minute promotions need to fire automatically, not when the manager remembers to check occupancy.
Booking.com, Expedia, OpenTable, Resy: the commission is the margin, and the guest belongs to them. Without a direct-booking funnel that competes, every booking is a tax and a lost-LTV opportunity.
A 4.5-star property loses to a 4.7-star property at the same price point. Without proactive review management — capturing happy guests at the peak moment, intercepting unhappy ones before they post — ratings drift down and bookings follow.
Hospitality runs at 70–100% annual staff turnover. New team members don't know the regulars, the room preferences, the dietary restrictions, the anniversary couples. Without a guest record that survives the staff, the experience does too.
Built for how hospitality operators actually run
Three persona-based plays. Pick the one that matches your operation — or run multiple under one tenant if you run a hotel with a restaurant and host events.
Independent Lodging (boutique hotels, B&Bs, vacation rentals)
Independent properties competing against the OTAs and the chains. The wins come from a direct-booking site that beats the OTA price, pre-arrival messaging that earns the upsell, and a guest record that makes the second stay feel like coming home.
Property site with photo galleries, room-type pages, availability calendar, and direct-booking flow. Best-rate guarantee respected with the OTA price-match logic baked in — the guest books direct and you keep the margin.
Every guest with stay history, preferences (firm pillow, ground floor, late check-out), anniversary dates, and lifetime value. Aria flags guests due for the "we miss you" winback message.
Pre-arrival message with check-in instructions, upgrade and amenity offers, concierge requests during the stay, in-stay issue resolution before it becomes a review — all in the guest's preferred channel (SMS, WhatsApp, email).
Room revenue, taxes by jurisdiction (occupancy + sales + tourism), resort fees and parking, incidental charges, deposit handling, group billing — with the daily flash report the GM actually reads.
Two-way sync with Booking, Expedia, Airbnb, VRBO, Google Hotels. Last-minute yield rules fire when occupancy lags. Review asks fire 12 hours after check-out when sentiment is highest — not three days later when the memory has faded.
Deep dive into guest messaging, concierge workflows, in-stay issue intercepts, review-management, and the multi-channel inbox tailored for high-touch properties.
Restaurant Group / F&B (multi-unit, cafes, bars)
Single restaurant or a multi-unit group. Cover counts, average check, food cost percent, and labor percent are the daily metrics. The play is direct reservations that beat OpenTable's grip, in-shift labor visibility, and a regulars program that survives a server quitting.
Restaurant site with menu, photos, hours, and direct reservation flow on the page where the customer landed. No commission per cover; no SEO that points the guest at the OpenTable result first.
Every guest with reservation history, dietary preferences, spend per visit, allergies, and anniversary notes. Hostess sees the regular who hasn't been in two months and can offer the right table.
POS integration (Toast, Square, Lightspeed, Clover), food and beverage cost percent, labor percent against sales by daypart, tip-pool and tip-credit calculations under FLSA — with the prime cost view the chef actually trusts.
Reservation requests, waitlist text alerts, large-party event planning — all in one queue. SMS confirmations and no-show recovery reduce empty covers; party planning captured against the guest record.
Inventory counts on a schedule, low-stock alerts for high-velocity items, supplier ordering on cadence, and menu-engineering analytics (stars, plowhorses, puzzles, dogs) so the next print of the menu sells the right things.
Venue / Events / Catering
Event venues, catering companies, banquet halls, mobile bars. High-AOV bookings with deposits and BEOs (banquet event orders). The play is fast turnaround from inquiry to signed contract, BEO accuracy that the kitchen and service team trust, and a deposit-to-final-invoice flow that doesn't lose cash to memory.
Every event inquiry as an opportunity with date, headcount, package, and budget. Date holds expire automatically; competing inquiries surface before you double-book; lost-deal reason captured to sharpen the next quote.
Client sees the contract, package details, deposit ledger, and final BEO in one workspace. Tasting notes, menu changes, headcount updates flow into the BEO; service team, kitchen, and AV crew all read the same final spec.
Deposit ledger, progress payments per package, BEO-level cost tracking (food, labor, rentals, AV), and a clean final invoice with adjustments at the right point so cash arrives before the next event tax bill is due.
Property galleries (ceremony space, reception space, bridal suite), real-event photos, vendor partners, and a tour-booking flow with date qualification that filters tire-kickers before they consume staff time.
90/60/30/14/7-day countdown sequences automating everything from menu lock to final headcount to load-in schedule. Vendor logistics (florist, photographer, DJ) coordinated from the same record so nobody misses the call time.
One guest, booking to return visit
A single guest from first search to fifth visit — running across all five products with one guest record, one preference history, and one loyalty balance.
Property or restaurant page ranks for "{city} {category}." Best-rate guarantee respected. Guest books direct — the OTA commission stays in your pocket.
Booking creates the guest record. If this is a returning guest, their preferences, last-stay notes, and lifetime value surface for the front desk before arrival.
Confirmation email, three-day-out check-in instructions, one-day-out upsell (room upgrade, dinner reservation, spa booking), arrival-day welcome — in the channel the guest prefers.
"My shower is cold" lands in Echo before it lands on TripAdvisor. Tagged to the room, routed to maintenance, resolved with a follow-up — turning a bad review into a brand moment.
Folio closes with room charges, incidentals, resort fees, occupancy and sales tax, tips and pooled gratuity, and the right deposit returns. Daily flash report shows the GM the day's RevPAR and food cost percent before the morning meeting.
Review ask 12 hours after checkout while sentiment is peak. Happy guests prompted to public review; sentiment dips intercepted privately first. Repeat-stay sequence runs at 30/90/180 days — the second visit feels like coming home.
Go deeper on each product
Every FLAIRE product is preconfigured for hospitality — guest records, room and table types, channel-manager templates, BEO templates, POS/PMS connectors, and tax rules seeded on day one.
Guest record with stay/visit/event history, preferences, allergies, anniversary dates, lifetime value, regular recognition, event-inquiry pipeline, repeat-stay scoring.
See how Nova fits →PMS-grade folio with taxes/resort fees/incidentals, POS integration (Toast, Square, Lightspeed, Clover), food and labor cost percent, tip-pool/tip-credit handling, deposits and BEO costing.
Explore Atlas →Property and restaurant sites with direct-booking and reservation flows, venue galleries with tour booking, menu pages with allergen flags, schema markup that wins local search.
Explore Vega →Pre-arrival, in-stay, post-stay messaging across SMS, WhatsApp, and email. Concierge workflows, in-stay issue intercept, BEO collaboration for events.
Explore Echo →OTA / channel-manager sync (Booking, Expedia, Airbnb, VRBO, Google Hotels, OpenTable, Resy), yield-management rules, review-ask timing, repeat-stay and event-countdown sequences.
Explore Pulsar →Five products at a discount versus buying each separately. Shared guest record, shared inventory, shared AI — from day one.
See bundle pricing →Compliance baked in
Hospitality operates under PCI for payment handling, ADA for accessibility, FLSA for tipped-employee wages and tip-pooling, state and local food-safety rules, alcohol-service and ABC licensing, and (in many markets) per-night occupancy and tourism taxes. FLAIRE captures the right artifacts so audits, agency inspections, and license renewals are routine.
PCI-aligned payment handling, tokenized vault for card-on-file (deposits, no-show fees, incidentals), terminal-segregation guidance — PCI scope kept narrow for properties and restaurants.
Tip credit applied per state rules, tip pools enforced under the 2018 Tipped Employee final rule (no manager participation in eligible tip pools), reported tips reconciled with the IRS 8027 form when applicable.
Per-jurisdiction occupancy, tourism, sales, and assessment tax rates applied per night. Marketplace-collected taxes from OTAs reconciled correctly so you don't double-remit. Returns prepared per filing cadence.
ABC license renewal calendars, server-training cert tracking (TIPS, ServSafe Alcohol), food-handler cert tracking with expiration reminders, ADA-aware web flows with appropriate alternatives and accessibility statements.
Direct booking to lifetime guest — one connected platform.
Configure FLAIRE for your hotel, restaurant group, or event venue in days. Guest records, channel managers, POS/PMS connectors, and tax rules seeded on day one. 15-day trial, no credit card.
Hospitality templates seeded on day one · Cancel anytime